

Our story
At Groovy Apparel, we believe in the power of self-expression, which is why every product we create is designed with unique patterns that seamlessly pair together. I’m Victoria, the founder of this brand, and I poured my heart into every piece. To me, this brand isn’t just a business — it’s a reflection of my passion for fitness, and empowering others. Every model you see wearing our designs is a close friend of mine, because I truly believe in showcasing the beauty and strength of the people who support me the most. I hope you enjoy every piece as much as I did.